Is MySpace Going Down in the midst of Facebook/Twitter's Success?

With news that Facebook recently hit its 200 million user mark, it got me to think that it’s interesting to see how social networks i.e. Facebook, Twitter, Linked-in and MySpace are being branded in our own social media perceptions. For example, in the movie “He’s Just Not that into You” MySpace is snubbed as the “new booty call” in the modern dating world.



According to Fortune, MySpace is actually on the decline. While MySpace is by no means hurting it seems to be definitely falling behind Facebook. (Is “He’s Just Not that Into You” implying MySpace is the “sleazier” of the social media tools out there?) According to the article’s citing of Comscore measurements, Facebook now has more than 57 million U.S. visitors, up from 41 percent a year ago. On the international scope, Facebook saw 236 million visitors to MySpace’s 126 million in January.

I’m not sure if MySpace is happy about the message the movie portrayed or doesn’t care but at any rate it’s interesting to see how our perceptions of these social networks will contribute to their branding for better or for worse – especially in the face of Facebook's success.