Friday, March 27, 2009

YouTube Makes A Few Name Changes

In the spirit of spring cleaning, YouTube has introduced some new nomenclature on the site. "Sponsored Videos" are now "Promoted Videos," which YouTube says more accurately describes its search advertising program that helps to push videos to a larger audience.


"Spotlight Videos," which take up most of the home page, highlight clips the company thinks users will like. On its blog, YouTube adds that "soon we are going to take a more thematic approach to showcasing some of the best videos our community and partners produce."

Just above Spotlight Videos at the top of the home page are "Featured Videos," which offer mainly professional content from YouTube partners. But they may also include popular videos that previously appeared in Spotlight Videos.--Mark Walsh

1 comment:

Unknown said...

interesting... wondering what does that really mean? that you tube is experimenting since ad revenue is declining?