Just read this article and it sounds a lot like what Emil and I presented at the Seattle Podcamp Unconference a few weeks back. We spoke about 3 steps: Listen, Engage, Build a Relationship. In the article below they included "Preparing" and "Measuring" and offer up a bunch of new websites for doing this. All add these new sites into the PR Resources section this week!
Check it out here: http://mashable.com/2008/07/10/how-to-develop-a-social-media-plan/
Thursday, July 10, 2008
Developing a Social Media Plan For Your Business In 5 Steps
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